Apple Camera

To say the iPhone 16 camera is a big leap over the iPhone 12 might be an understatement. From its higher-resolution 48-megapixel main camera compared to the iPhone 12’s 12-megapixel shooter, to its support for macro photography and significantly closer zoom, the iPhone’s camera has certainly come a long way over the past four years.

Apple has released a new ad highlighting a key feature of the iPhone 16 Pro, the ‘Camera Control’ button. This new addition allows users to access the camera more easily, enabling them to quickly adjust critical functions like zoom, exposure, and depth of field.

Apple is preparing to launch the iPhone SE in early 2025, one more source claimed. The rumors come just days after Mark Gurman from Bloomberg revealed the timeframe, but the new information added more details about specs and features.

Apple’s latest and greatest innovation for the iPhone 16 is the Camera Control. This new button features several layers of software integration, and Apple thinks it adds state-of-the-art camera functionality. The company calls this feature a “result of thoughtful hardware and software integration, which elevates the camera experience on the iPhone 16 lineup.

Apple’s iPhone 16 family launched last month and one of the standout new features on all four devices is the new Camera Control button, which Apple hilariously refuses to call a button.

Apple has a new video out promoting the iPhone 16. While previous ads have spotlighted the forthcoming Apple Intelligence features, this latest video is all about Camera Control. And if you pay close attention, you’ll notice a key detail about Apple’s intended use for the new button.

As anticipated, Apple is now releasing iOS 18.0.1 to iPhone users. This update comes three weeks after the initial release of iOS 18 to the public. It addresses significant bug fixes for iPhone users, including issues with the camera, Messages, performance, and more.

The Xiaomi 14 Ultra has seriously impressed us with its camera quality, both as an everyday carry street photography camera phone and in its ability to capture pro-standard shots of Taylor Swift during her Eras tour.

Canadian singer and songwriter The Weeknd’s newest music video was shot entirely on the Apple iPhone 16 Pro, and with 4K slow motion, elevated image quality, and exceptional color, it is proof that the new iPhone is a powerful and professional creative tool.

Apple and Google both place great emphasis on evolving their camera technology and each year improve the camera capabilities further, especially for flagship phones. The Pixel 9 Pro XL is packed with some impressive camera improvements, and so is the iPhone 16 Pro Max, which has a key feature added to the new series.