Apple Unveils 2024 MacBook Pro Powered by Advanced M4 Chip
The new MacBook Pro lineup, equipped with the powerful M4 processor, sets a new standard in speed, performance, and AI capabilities.
Apple has officially launched the 2024 MacBook Pro, now powered by the advanced M4 chip. Available for preorder, this new MacBook Pro is part of Apple’s refreshed lineup, joining the iMac and Mac mini in adopting M4 processors. The new release represents a major enhancement in processing power and AI capabilities, with the product slated for a November 8th launch at a starting price of $1,599.
“MacBook Pro is an incredibly powerful tool that millions of people use to do their life’s best work, and today we’re making it even better,” John Ternus, Apple’s Senior VP of Hardware Engineering, shared in Apple’s announcement.
The 2024 MacBook Pro is available in three configurations, each equipped with Thunderbolt 4 or 5 ports, an HDMI port supporting up to 8K resolution, an SDXC card slot, a MagSafe 3 charging port, and a headphone jack. Customers can choose between two color options: black or silver.
The MacBook Pro’s 14” and 16” models feature three distinct versions of the M4 chip:
14” MacBook Pro with M4: This model has a 10-core CPU, 10-core GPU, three Thunderbolt 4 ports, and up to 32GB of memory (16GB in the base configuration). It starts at $1,599.
14” or 16” MacBook Pro with M4 Pro: Designed for professional work such as graphic design, engineering, and data modeling, this version includes a 14-core CPU and up to a 20-core GPU. The M4 Pro also enhances AI-driven tasks, structural engineering, and geospatial applications. Priced from $1,999.
14” or 16” MacBook Pro with M4 Max: Built for the most demanding tasks, this model targets users in animation, large language model development, and other intensive workflows. Featuring up to a 16-core CPU, 40-core GPU, and a memory bandwidth of over half a terabyte per second, it’s optimized for high-performance needs. It includes Apple’s Media Engine for 4K/120 FPS video processing and starts at $2,499.
Apple has also introduced updated MacBook Air models, now available with M2 and M3 chips and a doubled starting memory of 16GB, beginning at $999.
The 2024 MacBook Pro models offer improved display and AI functionality, incorporating Apple’s nano-texture screen for visibility in bright environments, along with a 12MP Center Stage camera. The new “Center Stage” and “Desk View” modes allow users to display both their face and workspace simultaneously, catering to content creation needs.
Battery life has been extended to an estimated 24 hours, with performance gains aiding tasks like photo editing and animation rendering. The M4 chip’s neural engine is engineered to handle complex AI tasks, including the enhanced Siri, which supports generative capabilities, though Apple Intelligence features are currently compatible only with macOS Sequoia 15.1 and U.S. English.
The updated 2024 MacBook Pro lineup will be ready for expanded AI features in December, designed to elevate productivity with advanced tools for rewriting, proofreading, summarization, and image generation.